Posted: 15 May 2009
Monster Boards - Skateboard Brand from Debut
Debut are proud to launch the brand & range of “Monsterboards” skate products aimed at the fashion conscious youth market. The concept behind Monster Boards came from extensively researching the urban youth market in extreme sports at the end of 2008.
Aimed at a young market (6+), the character designs were created through fun, loose and abstract imagery reflecting the more popular skate products on the market at the time.
The characters worked well as a group or alone creating a useful marketing tool to act out scenes and concepts of the monster world provoking children’s imagination to create a brand which is not just a single product, but more of a range.